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Eco fashion

5 Eco-Friendly Shops in the January Sales


Beige turtleneck with dark blue skinny jeans, light pink vegan bag and eco friendly gold trainers.

It’s dark damp and cold outside. That’s the bad new. The good news is….SALES!  Buying ethically usually comes at a price, a high price. But if you buy during the January Sales you can take advantage of some epic low prices from some epic eco brands. Here’s a list of sales from some excellent fair-trade brands that are boasting 30% to 70% off their gorgeous ethically made goods. I would still recommend using the #30wears filter before you purchase. And by that I mean ask yourself if you will wear it 30 times or more before you buy. Are you ready!?!?!?



Moody girl i stripe pyjamas and boy i white sweatshirt and black sweat pants modeling trainers

Top Pick – Esplar Silk Gold 72,50€

gold eco friendly tennis shoes, trainers with white laces

Studio JUX

Bright white Scandinavian boutique of eco clothing

Top Pick – Lambswool Oversized Cardigan 99,98€

Cranberry maroon oversized long lambswool cardigan.

The Keep Boutique 

Collection of colourful clothing hung neatly on a raw wood rail.

Top Pick – Tia Sweater Organic Wool Mix £75.00

Beige organic wool mix turtleneck long sleeve sweater.


Bright white shop with shelves and eco friendly clothing.

Top Pick – Green Thomas Bobble Hat with Pom Pom $47.60

Black lambswool beanie with black and white bobble


Middle aged man with freckles outdoors looking pensive wearing a beanie.
Tom Kaye, Finisterre Founder.

Top Pick – Agnes Coverall £70.00

Grey jumpsuit coveralls.





Wish List Wednesday – 5 Fab Eco Fashion Finds

It’s still cold here in London. Actually it’s gotten colder!!!  ARRRGH! Summer where are you??? I miss you!

As a result of the dropping temperatures this weeks Eco Fashion Finds once again includes layers to combat the cold but keep you comfy should the sun decide to put it’s hat on.

I’m obsessed with cropped wide leg trousers at the moment as well as jumpsuits. These Juna trousers from Komodo are just perfect.

Eco Fashion Styling Tips

Hair – I think down and straight but not too straight. Keep a bit of texture in there with a small helping of sea salt spray.
Makeup – Try a classic black cat eye flick with a matte lip. This outfit is so neutral feel free to play with some colour on the lips and nails.
Outfit –Leave the denim shirt untucked and maybe try it buttoned all the way to top super nerd style. But nerds are the coolest so like it’s totally fine! If you re feeling bold you know I love a raw edge on my denim so cut off those cuffs baby!
Accessories – Small hoop earrings or these Ear Huggers from Cat Bird NYC.


Matt Nat rucksack bag

Wish List Wednesday – 5 Fab Eco Fashion Finds

Here in the UK the sun is shining – FINALLY – but the wind is still chilly. If you get caught out in a shadow or a cloud drifts in between you and the warming rays of the fireball in the sky you can feel Old man Winter gently breathing down your neck sending a wicked chill down your non coat wearing spine. That’s why for this weeks Eco Fashion Finds I’ve chosen some pieces that will keep you covered during the unpredictable climate changes but also remind you that one day you’ll be dressed for summer. And when I say one day I don’t mean like a period of time in the future when you can throw your cares to wind and step out your front door in nothing but a flowy summer dress and strappy sandals knowing confidently that you will be comfortably  warm all day long.  No, I mean literally, for one day this summer you will be able to let approximately half your skin see the sun for a whole day. One glorious day of beautiful English Summer. Am I right?!?! Hehehe  Until that elusive day arrives we must remember to dress appropriately when walking out the door even if the sun is shining brightly luring you to leave your layers behind.

Eco Fashion Styling Tips

Hair – Low loose bun or messy ponytail
Makeup – Fresh and light or if you’re feeling sassy black mascara and a bright lip like Prickly Pear from 100% Pure because the sun shines therefore you can shine.
Outfit – I’d keep the shirt loose with maybe a half tuck since this looks more relaxed. Roll up the jeans to just above the ankle.  Or better yet cut them off and leave the raw edge because raw edged denim is so hot right now. ; )
Accessories – A short delicate silver necklace would be nice with minimalist rings and chain bracelet. If you go with the bright lip match the nails with Rocha from Zoya.  Otherwise try a new springtime color like one of these from Zoya’s Springlettes Collection.